Nutrition Science
6 articles

The Whey Shortage: How It's Reshaping Sports Nutrition in 2026
The sports nutrition industry's bedrock, whey protein, is rapidly disappearing from global markets, threatening everything from muscle-building shakes to protein bars.

Personalized Nutrition Market Booms, Projected to $50 Billion
The number of personalized nutrition companies surged from 12 in 2012 to nearly 400 by 2021, according to personalized nutrition: aligning science, regulation, and marketing .

Special Olympics fitness models reduce blood pressure for athletes with disabilities
Participants in Special Olympics fitness programs who started at high risk for heart disease showed the strongest reductions in blood pressure readings.

Plant-Based Protein Market Soars, But U.S. Retail Lags Behind Innovations
While the plant-based protein market is projected to reach nearly $35 billion by 2030, unit sales of plant-based foods in the U.

Postnatal Vitamin Market Soars Amidst Rising Maternal Health Concerns
Last year, sales of postnatal vitamins surged by 18% in the US alone.

North America Sports Nutrition Market to Nearly Quintuple by 2033
The North America sports nutrition market, valued at USD 12.6 billion in 2020, is projected to nearly quintuple to over USD 60.6 billion by 2033, according to Grandviewresearch.