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  <url>
    <loc>https://nobadreps.com/nutrition-science/sports-nutrition-wellness-boom-growth</loc>
    <news:news>
      <news:publication>
        <news:name>No Bad Reps</news:name>
        <news:language>en</news:language>
      </news:publication>
      <news:publication_date>2026-07-09T09:43:00.589Z</news:publication_date>
      <news:title>Sports Nutrition Sees Major Growth Amidst Wellness Boom</news:title>
      <news:keywords>sports nutrition, wellness boom, plant-based protein, vegan protein, collagen</news:keywords>
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      <image:caption>Diverse individuals shopping for plant-based protein powders and supplements in a bright, modern health food store, highlighting the wellness boom.</image:caption>
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